What is the Start Here Pitch Competition?

The Start Here Pitch Competition: Where Big Ideas Take Center Stage in Cookeville Are you curious about the incredible business ideas being developed right here in the Upper Cumberland? Do you want to see the next generation of startups in action? Join us at the Start Here Pitch Competition on November 20th at 37 Cedar […]

How to Have Stress-Free Holidays for Small Business Owners

Stress-Free Holidays for Small Business Owners: Practical Tips for a Smooth Season The holiday season can be an exciting yet overwhelming time for small business owners. Balancing business demands with holiday celebrations often feels like walking a tightrope. With potential for growth (hello, holiday sales!) and a final push to finish the year strong, it’s […]

What is ChatGPT? Here’s Everything You Need to Know

What is ChatGPT? So, you’ve probably heard about the AI (artificial intelligence) ChatGPT, but maybe you’ve also found yourself wondering, “What is it exactly?” Don’t worry—you’re not alone! Just last week, I was talking to a group of people about it, and they looked at me like I was speaking another language. They had no […]

The Fear of Unpaid Invoices: How to Survive This Entrepreneur’s Nightmare

The Fear of Unpaid Invoices October brings spooky things—ghosts, goblins, and if you’re an entrepreneur… unpaid invoices! One of the scariest situations for small business owners is doing the work, delivering the product or service, and then watching payments disappear like a ghost into the night. But just like in any good horror movie, there’s […]

October Small Business Checklist: 5 Areas to Focus on

What to Start Thinking About in October as a Small Business Owner As a small business owner, October is more than just pumpkin spice and Halloween decorations—it’s time to gear up for the most critical months of the year! Whether you’re preparing for holiday sales or getting your finances in order, here are the key […]

How to Overcome Common Entrepreneurial Challenges

Overcoming Common Challenges Starting a business is an exciting yet challenging endeavor. Entrepreneurs often face a myriad of obstacles on their journey to success. Whether you’re a seasoned business owner or just starting out, understanding and overcoming these challenges is crucial. Here’s a guide to navigating some of the most common hurdles entrepreneurs encounter. 1. […]

What is The Great Lemonade Stand-Off?

Empowering the Next Generation of Entrepreneurs Get ready, Cookeville! The Great Lemonade Stand-Off is here, and it’s time for 5th-8th graders to showcase their entrepreneurial spirit. This exciting competition is designed to teach young participants the basics of running a business while having fun. Here’s everything you need to know about this empowering event. Event […]

3 Unique Strategies to Boost Your Resilience

Boosting Your Entrepreneurial Resilience: 3 Unique Strategies Entrepreneurship is tough, but with the right mindset, you can turn challenges into opportunities. Here are three unique ways to boost your resilience and stay motivated. 1. Antifragility: Growing Stronger Through Challenges Antifragility means not just surviving challenges but growing stronger from them. Start by identifying a small […]

Marketing Your New Business

How to Start Connecting Once you’ve established your business, it’s crucial to let your target audience know about it. Marketing isn’t just about selling; it’s about connecting with customers effectively. Here’s how to start: 1. Craft a Strong Marketing Brand Identity Your brand is more than visuals; it represents the heart of your business. Ensure […]

9 Reasons Public Relations are Important

Why is Public Relations Important for a Small Biz? Public relations is the professional maintenance of a favorable public image by a company or other organization or a famous person. What does that mean? People have an opinion of your small business. Is that opinion good or bad? Do you know? You actually have a […]